Electric Lo-Fi Ride by Adam Hoganson Add to Cart
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Electric Lo-Fi Ride

About this Poster

Whether it’s the right track for the right ride or a wind down after a century ride, music and movement go hand in hand. Electric Lo-Fi Ride celebrates this lo-fi duo.

Size
18.0″ x 24.0
Paper
French Paper, Construction, Whitewash
Color
3-color screen print

Meet Adam Hoganson

Location
Minneapolis, Minnesota USA
About

I’m a Design & Art Director with 10+ years of experience working on premium brands. I currently work at Target Creative in Minneapolis.

Get in touch with Adam Hoganson

Back Story

design process image
One
Breaking Down and Refining

My creative process involves breaking something down to its simplest geometric form. I start building a visual story, in this case combining two unrelated objects. Then, I go through rounds (and rounds) of refinement.

design process image
Two
Riding Inside

For the past 10 years I’ve been an avid indoor cyclist. Hence the strong correlation between music and cycling.

design process image
Three
Creative Pedaling

Over the past few years, I’ve taken more of my riding outdoors. Regardless of the location, cycling always provides me time to think, concept and create.